Having a new product, client, store or a branch in a company is good news. This is indicative that the company is improving, and as a part of this successful improvement, having new additions in the company are introduced, in order to promote better business with everyone.

Of course, when there are additions, it is important to inform all the parties involved in your business, and this include your clients, consumers, affiliates and employees. This is so they will know that you are creating a solution to better reach out to your customers and finding ways to improve your services for the success of the company.

So when you create a letter announcing a new product, client, store or a branch office, make sure that you are going to specific on what particular announcement it is supposed to be. Create a letter with a welcoming and warm hint, expressing that the addition in your family is for the benefit of the parties involved in your business. Here is an example of such a letter.

SAMPLE

December 25, 2010

CD and Flash Company
1234 Narrow Road
Rainbow, PA 10987

Nicolas Von Stoudt
2345 Antioch Drive
Queens, NY 02345

To all our valued customers,

We are pleased to inform you that the CD and Flash Company, your leading brand in providing CDs and flash disks, is adding a new branch at the Center Mall. This branch will be open to the public on the fifth of September. Our desire to create a new branch of CD and Flash is our thanks to you, our consumers, who patriotically purchased and trusted our products. This way, we will be able to provide better service to you, with more and better opportunities and options.

In celebration of our new branch, we are offering a new product, the Super Flash. This product, a flash disk, comes in a flashy color in the form of a small flash disk so that it will be convenient for you to carry it anywhere and use it anytime you see fit. Super Flash comes in different sizes of memories, from 1 gigabyte up to as big as 32 gigabytes.

We thank you for you continuous support to our company, and we hope that we will keep this harmonious consumer relationship with you in the future.

With all our thanks,

Finn Godric,
Director
CD and Flash Company

One of the signs showing of progress in your company is when there is a merger with other companies. Companies enter merges with other companies in order to expand their marketability, services, and have better opportunities in the field of business.

Having a new partner in business usually means a new set of people in the admin sector of the company. More often than not, policies change in order to respond to the adjustments in the newly formed company.

It is necessary to inform your employees and your customers about your new partner so that the people will know what to expect from your company and what changes are to be seen in your company.

Having a new partner in the company is usually happy news, so it must be delivered in your letter in a manner that is welcoming and warm. Here is an example letter announcing a new partnership.

SAMPLE

December 28, 2010

June Entertainment Company
1234 Narrow Road
Rainbow, PA 10987

Sam Sheepherder
2345 Antioch Drive
Queens, NY 02345

Dear Mr. Sheepherder,

It is with our great pleasure to announce to you that our company, June Entertainment Company, is merging and now has a new partner. We welcome to our family the Leader and Prince Incorporated, the leading agency in modeling and commercial advertisement making.

June Entertainment Company and the Leader and Prince Incorporated, in their new partnership, aims to provide the people more entertaining programs in the television. We also aim to deliver good and informative commercial videos to the people which will not only be entertaining to the viewers, but will also benefit the companies seeking to have a good advertisement of their products.

Furthermore, June Entertainment and the Leader and Prince aim to hone and introduce fresh faces in the entertainment industry that you will definitely love and idolize.

We look forward to serving you further, and we sincerely hope that you will keep on supporting our company, our presentations, programs and talents. We hope to bring you happiness and more entertainment in the future.

Thank you very much!

With our sincere thanks,

Jim Morgan
Director and CEO
June Entertainment Company

This type of announcement is a way of informing your clients that someone who will be in contact with them is someone new. The letter is an information tool that is useful to the clients. They will feel valued as well because they are being informed of developments in your company. Here are samples of sentences that you might consider using.

1) We are happy to announce that John Smith is joining our company as our new salesperson who will be in-charge of your area. We are fortunate to have him on board with us to take over the responsibilities.

2) I am pleased to advise you that Jane Smith is the newest addition to our sales team. Jane brings with her a vast experience in the industry.

3) We are fortunate to have John Doe to join our sales team in the dairy good products. With his experience in the industry, we assure you that he will be of great help.

4) Our company is pleased to announce the appointment of Jane Doe as the new sales marketing officer who will serve your area. Given with his valuable experience, she will definitely be of good help to you and our company.

You may include in your letter an explanation how the new salesperson will be of help to them. Add also the value of the new member to their company. You have to customize your statements according to the needs and wants of your clients.

1) Ms. Smith has both worked in sales and real estate, so she will be able to anticipate your needs and understand your concerns.

2) He has an extensive experience in the manufacturing industry that’s why he is the ideal person to help you in your new project.

3) Mr. Smith has worked several years in the service industry and recently got his Master’s degree from Doe University with flying colors. He is much willing to combine his knowledge and experience to be of service to you. He will be coordinating with you soon.

On the other hand, below is a sample of aletter of introduction of a new salesperson to the company.

SAMPLE

November 25, 2010

Alpha-Omega Corporation
1234 Narrow Road
Rainbow, PA 10987

Dear Employees,

Due to the challenges facing the company, the Management has decided to hire a new sales manager. We are pleased to inform you that we have found that person in our production department. Her name is Jane Smith who has a strong background in the manufacturing department. She also recently received her Master’s degree from the State University.

We have chosen Ms. Smith because of her competence in turning around a situation like what our company is facing right now. She will be heading the Sales Department.

Please welcome her warmly and extend any assistance she might need. Thank you for all your support in this new direction.

Sincerely,
The Management

Dear

Thank you for affording me the opportunity to meet with
you and members of your staff.

I know that (ex-salesman) serviced your account
for many years and made many friends at your firm. While
his presence will be missed, I can promise that you will
continue to receive the fine service that has always been
afforded by (firm)

The hospitality you showed me yesterday explains why
(ex-salesman) held your organization is such high regard.

Dear

Thank you for opening an account with our company. As
one of the leaders in this industry, we can assure you
that our products and our services will not disappoint
you.

I would like to take this opportunity to briefly set
forth our terms and conditions for maintaining an open
account with our firm. Invoices are payable within 30
days of receipt, with a 2% discount available if your
payment is remitted within ten (10) days of receipt.
We consider this incentive an excellent opportunity
for our customers to increase their profit margin, and
therefore encourage the use of this discount privilege
whenever possible. We do, however, require that our
invoices be paid within the specified time, for our
customers to take advantage of this 2% discount.

At various times throughout the year we may offer our
customers additional discounts on our products. In
determining your cost in this case, you must apply
your special discount first, and then calculate your
2% discount for early payment.

As the credit manager, I will be happy to answer any
questions you may have regarding your new account.
I can be reached at the above number. Welcome to our
family of customers.

New Certificate of Transaction of Business Under
Fictitious Name (Due to Change)

Certificate

KNOW ALL MEN BY THESE PRESENTS:

That the undersigned do hereby certify the following:

1. The undersigned are the partners of a ___________
(general or limited) partnership that is transacting
business in the State of _________________ under the
fictitious name of_____________________________________.

2. The principal place of said business is located
at _______________________________________.

3. The full names and places of residence of the
undersigned are:
________________________, whose place of residence
is ___________________________________________.
________________________, whose place of residence
is ___________________________________________.

This certificate is executed to reflect a change of
(membership or fictitious name).
Dated: _______________ /S/________________________
________________________
(Acknowledgment)

Dear

It is with great pleasure that I welcome you as a new
employee to (name of firm) I am very pleased
that you have chosen to accept our offer of employment
and know that this is the beginning of a mutually
beneficial association.

We encourage our personnel to take advantage of selected
courses that are available in this vicinity, in order to
improve their skills and learn new skills in related
areas. The courses and their corresponding registration
dates are listed on the employee bulletin board for your
review. If you decide to attend one of these courses,
please advise your office manager and he will make the
necessary arrangements.

Once again, welcome to (name of firm)

Gentlemen:

It is our pleasure to inform you that the (name of new
business) is now open for business.

Our firm is dissertation work located at (location) and we specialize in

We have enclosed a credit application in your name should
you be interested in opening an account with us. We will
look forward to your coming in for a visit or calling us
if you would like to have one of our representatives come
to your office.