Promotional Letter, Book Seller

Dear

Someone once said that words are cheap, but he obviously
did not know what he was talking about. A poorly written
letter to a business associate, potential customer or
dissatisfied user can be extremely costly.

Our publication, "How To Improve Your Image Through
Writing", offers the reader the opportunity to compare the
good letter with the bad, to put himself in the place of
the recipient and judge for himself, the kind of reaction
he would have on receiving that type of correspondence.

We are so confident that you will enjoy our publication,
that we are offering to you the opportunity to inspect and
read, if you like, this book for 10 days prior to making
your commitment to either purchase or return it to us.

By returning the enclosed card, we will mail your copy of
"How To Improve Your Image Through Writing" to you
immediately. Do not send any money. If you decide to keep
this book after 10 days, we will bill you for the purchase.

Please fill out your card today.

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